Feeling a bit tangled up in the web of confusion between the Meta Business Suite and the Business Manager, huh? Trust me; you’re not alone! These two tools can be a real brain teaser to unravel. So, here’s the deal: Meta Business Manager vs Meta Business Suite can be mind-boggling and have their own purposes and ways of functioning. The tricky part is understanding how they differ and what the heck they’re supposed to do together!
Fear not, my friend! In this blog, I’ll try to untangle the crazy connections between these two offerings. By the time we’re done, you’ll have a clear picture and be able to make sense of it all, like a grade 5 puzzle master! Let’s dive in!
Meta Business Suite
The Meta Business Suite struts into the scene in 2020 like a multitasking superhero, ready to save the day by helping you manage both Facebook and Instagram in one snazzy place. So, what’s the deal with this fancy Suite? Well, its main gig is to handle a bunch of important tasks. Here’s the lowdown in a nutshell:
- Post to Facebook and Instagram
- Access and reply to direct messages and notifications on Facebook and Instagram
- View Insights (stats) on Facebook and Instagram
- Schedule Posts and Stories on Facebook and Instagram
You can find various tools on Facebook, such as the Leads Centre, Ads, Commerce, and Business Manager. To access these tools, visit this link: https://business.facebook.com/. Please note that the link used to lead to the Business Manager, but now it goes to the Business Suite, which may cause confusion.
While using the Business Suite, you can switch back to the Business Manager view, but you will lose the ability to schedule posts. You can identify if you’re in the Meta Business Suite by looking at the upper left corner. The main menu items are displayed on the left sidebar, and you can access more tools by selecting “All Tools.”
Meta Business Manager
Now let’s dive into this side of the world. It’s a free platform that helps you manage your Facebook page, ads, and assets conveniently. Having a Meta Business Manager is crucial for your Facebook business page, as it grants true ownership of your page and domain.
You can manage the business manager through: https://business.facebook.com/settings
With Business Manager, you can:
- Create and monitor ad campaigns
- Handle billing settings
- Generate custom audiences
- Assign tasks to your team
- Collaborate with agencies and marketing partners.
- Create Meta pixels
Conclusion to Meta Business Manager vs Meta Business Suite
If you’re searching for an easy-peasy way to handle your Facebook and Instagram business accounts, look no further than the marvelous Meta Business Suite! It’s like having a superhero sidekick for posting and connecting with your community. But wait, there’s more! For all your ad campaign maestros out there, Meta Business Manager is your ultimate headquarters. It gives you the power to rock those campaigns, manage your team, and keep your Facebook settings locked up tight.
So, dear readers, when choosing between these two, consider your organization’s unique needs, the desire for customization, and the scale of your ambition. oh, and here’s a nugget of wisdom: “Excel them both.” Is all of this still spinning your head? Don’t worry Dymentions have got you covered from all side. Join hands with us, and let us handle all this chaos for you. Contact now and get your trusted multidimensional digital partner.